Exfoliants
Undertow
2% Salicylic Clarifying Fluid
Free delivery over £75
Barrier & Peptides
10% Niacinamide + 1% Zinc
The most useful single ingredient in skincare, at the dose the studies used.
£33 more for free delivery
Order before 4pm UK time and it ships today
90-day returns, opened or not
Measured results
What is doing the work
Everything below is listed as a percentage of the finished formula, not as a position on an ingredient list.
10%
Sebum, barrier, pigment and redness at once
1%
Regulates oil production
2%
Humectant support and soothing
How to use
Three to four drops morning and evening.
If 10% causes flushing, alternate days for two weeks first.
Layers with every other serum in the range.
Apply before oils and creams.
What it looks like
Photography that shows the product as it actually arrives and how it goes on.
Batch code
AX-NIA10
Size
30 ml
Made without
Fragrance, dyes, essential oils
Directions & disclosure
Batch AX-NIA10 · Certificate of analysis available on request
Aqua, Niacinamide, Pentylene Glycol, Zinc PCA, Panthenol, Glycerin, Sodium Hyaluronate, Allantoin, Tamarindus Indica Seed Gum, Xanthan Gum, Phenoxyethanol, Ethylhexylglycerin.
Fragrance-free, essential-oil-free and dye-free. Never tested on animals.
Compare
Same category, different strengths. The right one is usually the gentlest that still does the job.
| Formula | Strength | Use | Size | Price | |
|---|---|---|---|---|---|
| Scaffold12-Peptide Firming Serum | Gentle | AM / PM | 30 ml | £92 | View |
| FieldstoneCeramide Barrier Serum | Gentle | AM / PM | 30 ml | £58 | View |
| Baseline10% Niacinamide + 1% Zinc | Gentle | AM / PM | 30 ml | £42 | You are here |
Reviews
3,388 reviews
If I could keep only one serum it would be this. Oil is under control and my pores look smaller.
Ten percent flushed me at first. Alternating days for a fortnight sorted it completely.
Questions
Not covered here? Our team answers within one working day.
Layers well with
Exfoliants
2% Salicylic Clarifying Fluid
Brightening
5% Tranexamic Acid + 4% Niacinamide
Hydration
Multi-Weight Hyaluronic Complex